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Last Updated: 26 February 2026
These Terms of Service (“Terms”) govern your access to and use of https://theselora.com (the “Website”) and your purchase of products from it. The Website is operated by DMR Investment Holdings LLC, a Wyoming limited liability company trading as Selora (“Selora”, “we”, “us”, “our”).
By accessing the Website or placing an order, you agree to these Terms. If you do not agree, do not use the Website.
You may use the Website and purchase products only if you:
If you are acting on behalf of an organisation, you represent that you are authorised to bind that organisation to these Terms.
We may request evidence of research credentials or institutional affiliation at any time, and may refuse or cancel any order where satisfactory evidence is not provided.
All products sold by Selora are supplied strictly for laboratory research use. They are not for human or veterinary use.
Our products are not drugs, dietary supplements, cosmetics, food, or medical devices. They are not approved by the U.S. Food and Drug Administration to diagnose, treat, cure, or prevent any disease or condition. Selora is a chemical supplier and is not a compounding pharmacy or an outsourcing facility as defined under sections 503A or 503B of the Federal Food, Drug, and Cosmetic Act.
By placing an order you expressly represent, warrant and agree that you will not:
You accept full responsibility for the handling, storage, use and disposal of the products you purchase. You are solely responsible for determining that your intended use is lawful, that you have any licences or approvals your jurisdiction requires, and that your facility and personnel are competent to handle research chemicals safely. We provide no guidance, protocol, dosage or method-of-use information, and any information we do publish is chemical reference data only.
Any breach of this section is a material breach. We may cancel orders, terminate accounts and refuse future service immediately and without refund.
Product specifications, purity figures, and certificates of analysis are supplied as reference information relating to a specific manufactured lot. Where we state a purity figure, it reflects third-party HPLC analysis of that lot.
We use internal product codes for certain compounds. Product descriptions are provided for identification purposes only and are not representations of therapeutic activity, efficacy or suitability for any application. Nothing on the Website constitutes medical, scientific, regulatory or legal advice.
We make reasonable efforts to keep product information accurate, but we do not warrant that descriptions, specifications, images, availability or pricing are error-free or current. We may correct errors at any time.
All prices are in U.S. dollars and exclude shipping and any applicable taxes or duties, which are shown at checkout or are your responsibility.
Your order is an offer to purchase. No contract is formed until we accept your order and dispatch it. We may decline or cancel any order, in whole or in part, at our discretion — including where a product is mispriced, out of stock, the order appears fraudulent, quantity suggests resale, or eligibility cannot be verified. If we cancel an order you have paid for, we refund it in full.
Promotional codes and quantity pricing. Discount codes are valid for a single use per customer unless stated otherwise, cannot be exchanged for cash, and may be withdrawn or amended at any time. Discount codes do not combine with quantity-tier pricing or with any other offer. Where more than one discount could apply, the single largest applicable discount is applied and the others are not. We may void discounts obtained through misuse, automated means, or resale of codes.
Payment. Payment is taken at checkout through our payment providers. You warrant that you are authorised to use the payment method presented. Charges appear on your statement as [BILLING DESCRIPTOR] and may appear differently depending on the processor used. If a payment is reversed or a chargeback is raised, we may suspend your account and recover amounts owed, including reasonable costs.
Please contact support@theselora.com before initiating a chargeback. We resolve most issues within two business days.
Shipping terms, costs, cut-off times and delivery estimates are set out in our Shipping Policy, which forms part of these Terms. Delivery estimates are estimates only and are not guaranteed. We are not liable for delays caused by carriers, weather, customs or events outside our reasonable control.
Title and risk of loss pass to you on delivery by the carrier to the address you provide. You are responsible for providing a correct, complete and appropriate delivery address, and for ensuring that someone competent can receive and store the materials appropriately on arrival.
You are responsible for confirming that the materials you order may lawfully be imported into and possessed at your delivery location.
Our Refund & Returns Policy forms part of these Terms. In summary: research materials cannot be returned once shipped, and we do not refund change of mind — but we will replace or refund, at no cost to you, any order that arrives damaged, incorrect, or does not arrive at all, where you contact us within the stated claim windows.
Products and the Website are provided “as is” and “as available”. To the maximum extent permitted by law, we disclaim all warranties, express or implied, including any implied warranty of merchantability, fitness for a particular purpose, non-infringement, and any warranty arising from course of dealing or usage of trade.
We do not warrant that any product will achieve any particular research result, that the Website will be uninterrupted or error-free, or that the Website or products are free of harmful components.
To the maximum extent permitted by law:
These limitations apply even if a limited remedy fails of its essential purpose. Some jurisdictions do not allow certain exclusions, so parts of this section may not apply to you.
You agree to indemnify, defend and hold harmless Selora, DMR Investment Holdings LLC, and its members, officers, employees, contractors and suppliers from and against any claim, demand, loss, liability, damage, penalty, fine, cost or expense (including reasonable legal fees) arising out of or relating to:
This obligation survives termination.
You may not: attempt to circumvent our access verification; scrape, crawl, harvest or index the Website or its catalogue by automated means; probe or test the vulnerability of our systems; interfere with the Website’s operation; misrepresent your identity or affiliation; or use the Website for any unlawful purpose. We may block access and pursue remedies for any breach.
The Website and its content — including text, layout, graphics, photography, product codes, and the Selora name and marks — are owned by us or our licensors and are protected by intellectual property law. You may not copy, reproduce, republish or exploit them without our prior written permission.
You are responsible for the accuracy of your account information, for keeping your credentials confidential, and for all activity under your account. Notify us promptly at support@theselora.com of any unauthorised use.
We may suspend or terminate your account or refuse service at any time, at our discretion, including for breach of these Terms, suspected misuse of products, failure to verify credentials, suspected fraud or chargeback abuse, or conduct harmful to our business, our other customers, or the integrity of our operations. Termination does not relieve you of obligations accrued before termination.
We are not liable for any failure or delay in performance caused by events beyond our reasonable control, including natural disaster, epidemic, war, civil unrest, labour dispute, carrier or supplier failure, utility or network outage, regulatory action, or change in law.
Please read this section carefully. It affects how disputes between us are resolved and limits your rights.
15.1 Informal resolution first. Before starting arbitration, you agree to contact us at support@theselora.com with a written description of your claim and to allow 30 days for us to attempt to resolve it informally. Most disputes are resolved at this stage.
15.2 Binding arbitration. If we cannot resolve a dispute informally, any dispute, claim or controversy arising out of or relating to these Terms, the Website, or any product shall be resolved by final and binding arbitration administered by the American Arbitration Association (AAA) under its Commercial Arbitration Rules, before a single arbitrator. The seat of arbitration shall be Sheridan County, Wyoming, or such other location as the parties agree, and the arbitration may be conducted by videoconference or on documents where the AAA rules permit. The arbitrator’s award may be entered as a judgment in any court of competent jurisdiction.
15.3 Class-action waiver. ANY DISPUTE RESOLUTION PROCEEDING WILL BE CONDUCTED ONLY ON AN INDIVIDUAL BASIS AND NOT IN A CLASS, CONSOLIDATED OR REPRESENTATIVE ACTION. YOU AND SELORA EACH WAIVE ANY RIGHT TO A JURY TRIAL AND ANY RIGHT TO PARTICIPATE IN A CLASS ACTION OR CLASS-WIDE ARBITRATION. If this waiver is found unenforceable as to a particular claim, that claim shall proceed in court and the remainder of this section continues to apply.
15.4 Exceptions. Either party may bring an individual claim in small-claims court, and either party may seek injunctive relief in court to protect intellectual property or to prevent unauthorised access to its systems.
15.5 Time limit. Any claim must be brought within one year of the date the claim arose, to the extent permitted by law.
These Terms and any dispute arising from them are governed by the laws of the State of Wyoming, without regard to its conflict-of-law rules. To the extent litigation is permitted, the parties submit to the exclusive jurisdiction of the state and federal courts located in Sheridan County, Wyoming.
We may amend these Terms at any time by posting an updated version with a new “Last updated” date. Changes apply to orders placed after the update. Your continued use of the Website constitutes acceptance.
These Terms, together with our Refund & Returns Policy, Shipping Policy and Privacy Policy, are the entire agreement between us regarding the Website and your purchases. If any provision is held unenforceable, it is severed and the remainder continues in effect. Our failure to enforce a provision is not a waiver. You may not assign these Terms; we may assign them in connection with a merger, acquisition or sale of assets. Sections 2, 7, 8, 9, 15 and 16 survive termination.
DMR Investment Holdings LLC trading as Selora
1309 Coffeen Avenue, STE 1200, Sheridan, WY 82801
